$59.00 AUD

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The Value of Video: The missing piece in your content strategy

Join Lucy Plant in this masterclass designed for CMOs, marketing managers, content leads and People & Culture teams looking to better understand the role of video in their content strategy. Whether you’re building a new strategy or refining an existing one, we’ll unpack how video is shaping the current content landscape and what it means for your approach.

In this masterclass, you’ll learn how video can make an impact in your business with:

  • Why video is a powerhouse content format across platforms and channels

  • How video builds trust, drives engagement and influences conversion

  • The role video plays in search, AI visibility and discoverability

  • How video fits into your content strategy

Date: Thursday 23rd April
Length: 45-minutes

I just watched the best presentation I've ever watched [about Boundaries]. Packed with genuinely useful ideas, practical examples and doable tactics. Brooke's presentation style is warm and affable. She disseminates great advice but sprinkles it with personal stories, witty asides and relatable advice. So amazing. Thank you Brooke.

Kate Toon, Author, Keynote Speaker, Digital Marketing Coach

Brooke is phenomenal. She’s mastered the art of copywriting and shares her wisdom in the perfect bite-size pieces. It was a privilege listening to and learning from her.

Brigitta Tolic, Marketing Manager, Virgin Money

Brooke is warm and professional in her approach to training, with a unique way of teaching through practice and examples.

Camille Soulos-Ramsay, Content Manager, UNSW